Feature-by-Feature Comparison
| Feature | CuraVita | Noom |
|---|---|---|
| Prescription GLP-1 Medications | ||
| Licensed Provider Consultations | ||
| Behavioral / Psychology Coaching | Care team support | Core offering — daily lessons + coach |
| Monthly Price | $199/month (clinical) | $60–$70/month (app only) |
| Clinical Weight Loss Results | 15–20% avg body weight (GLP-1) | 5–8% avg body weight (behavioral app) |
| OTC Supplement Store | ||
| Suitable for BMI ≥ 27 with Comorbidity | Not a clinical program | |
| HIPAA Compliant Clinical Data Storage | N/A — not a clinical provider | |
| Men's Health / Other Clinical Programs |
Competitor data sourced from publicly available information. Accurate as of April 2025. Programs and pricing subject to change.
About Noom
- Noom is a behavioral weight loss app, not a clinical provider. It cannot prescribe medication.
- Noom's psychology-based approach has evidence for modest weight loss in motivated users.
- For patients with BMI ≥ 27 and weight-related health conditions, clinical intervention typically produces significantly better outcomes than app-based programs alone.
The Bottom Line
Noom and CuraVita serve different needs. Noom is appropriate for patients who prefer a behavioral app without medication. CuraVita is the right choice for patients who have not had success with diet and exercise alone, or who have a BMI ≥ 27 and want a clinically meaningful intervention. Many patients use both — behavioral support plus prescription medication.
This comparison is for informational purposes only and is not a medical recommendation. Full disclaimer